Meet The New Google Plus
Many industry experts speculated an announcement from Bradley Horowitz earlier this year signalled the death of Google+. But today's announcement shows the search giant's persistence with the much-maligned social media channel.
Based on user feedback, Google has redesigned the platform putting Communities and Collections front and centre. In the new design, Communities and Collections have been gifted a more prominent location, at the top of the tab list. The previous design buried those links within the Home pull-down menu.
According to Google, the new design is "much simpler - and is now focused around interests". Additionally, the new design is more mobile-friendly, providing a "fast and consistent experience whether you're on a big screen or small one".
In order to check out the new Google+ design, you'll need to opt-in to the new version. You can do this by clicking the "Let's go" link in the lower left-hand corner. New iOS and Android apps are expected to launch in the next few days. Google also published an update to assist with the new features.
More information about the Google+ redesign can be found on the official Google blog.